200EX has a dynamic edge to its styling and is noticeably less formal than previous models. Its size, style and expression broaden the appeal of the car, making it more appropriate for a wider range of circumstances.
"200EX is a touring saloon with more than a little panache and perhaps more bravado than one might have expected from Rolls-Royce Motor Cars," said chief designer Ian Cameron.
"What you see is a modern car that is immediately recognisable as a true Rolls-Royce, even from angles that obscure the grille and Spirit of Ecstasy.
"Design elements such as the elevated prow, long bonnet, short front overhang, sharply raked A-pillar and elegant tail give 200EX an air of informal presence - powerful but unobtrusive."
Video, courtesy: Rolls-Royce Motor Cars
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