That is what ITC has accomplished through decades of focus on sustainability and corporate social responsibility.
In fact, it has achieved the near-impossible of diverting attention away from its core business of tobacco, which pooled in 48 per cent of its turnover in the last financial year.
"For six years in a row, ITC has been a water-positive company, and for three consecutive years to date, we have sustained our carbon-positive status, notwithstanding the large growth in our business. Today, we have three times more fresh water harvesting potential than what we consume and sequester almost twice the amount of carbon we emit.
"This year, we have also achieved the 100 per cent benchmark in recycling solid waste in several of our operations. This makes us the only company in the world, of our size and diversity, to have achieved these three milestones," says Yogi C Deveshwar, the company's chairman.
Image: A truck leaves a Waste Management processing facility. | Photograph: Scott Olson/Getty Images
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